Lahore: Alif Holdings has announced the launch of 20 Canal Residence, a new high-rise apartment project on Main Canal Bank Road, marking the company’s 20th development in the city. The project introduces a multi-storey residential building with private pool apartments, a feature rarely offered in Lahore’s vertical housing market.
The development is planned on a 4.5 kanal site and will comprise a ground-plus-11 (G+11) structure. According to the developer, the project is designed to cater to buyers seeking centrally located apartments with added privacy and lifestyle amenities in Lahore’s established residential corridor.
Location and project details
20 Canal Residence is situated on Main Canal Bank Road, providing connectivity to key areas including DHA, Gulberg, Model Town and the Lahore Ring Road. The location places the project within reach of major commercial and residential zones.
Alif Holdings stated that the building will feature one- and two-bedroom apartments. A defining component of the design is the inclusion of private swimming pools within selected units, a concept more commonly associated with standalone houses than apartment complexes in the city.
Expression of Interest phase begins
The company has opened the Expression of Interest (EOI) phase for prospective buyers and investors. The EOI amount has been set at PKR 500,000 for one-bedroom units and PKR 800,000 for two-bedroom units.
Alif Holdings said further information regarding payment plans, pricing structure and additional amenities will be released in the coming weeks. Interested buyers have been advised to contact the developer’s official sales team for booking and allocation details.
With this announcement, the developer adds another project to its portfolio in Lahore’s residential real estate sector, as demand for apartment-style living continues to grow in urban areas.

